// ABOUT
Building the brands AI trusts
Zion Labs is an SEO and AI search agency in Brooklyn. We've worked with crypto and fintech since 2024.
// THE FOUNDER
Ben Tabas
Ben has worked in search for 15 years. He owned the organic search channel at a top 5 global crypto exchange, where he built the programmatic engine that scaled the site across 10+ international markets: architecture, entities, content and links, run as one system.
When AI answers started replacing result pages, the same engine held: the pages that ranked were the pages that got cited. He has run it from the outside since 2024, for brands where accuracy is a compliance requirement rather than a convenience.
// HOW WE WORK
We don't guess
Every engagement opens with a full read of your search presence and your competitive set.
We find the gaps
The exact questions, entities and answers your competitors haven't claimed yet.
We ship it
Architecture, templates and briefs, built so your team can ship them through compliance.
We check our work
The same questions, six engines, every quarter. The Fixed Set Method →
We publish what we find
We audited 146 crypto and fintech sites. 95% let AI crawlers in. Most are still absent from answers. Every study we publish carries its method, including the one that proved our own assumption wrong.
Read the study →// WHY ZION
In The Matrix, Zion is the last real city, the one place still outside the simulation. We took the name because the job is the same: your buyers are being told about you by machines, and somebody has to make sure what they hear is true, and yours.
See where you stand
Six weeks. Fixed price. Your prompt set, your gaps, your roadmap in three, then the corrections shipped and measured again.
Get the Diagnostic →